Board books are an important tool for young readers because they are specifically designed for young children who are just forming their understanding of the joy of reading and books. If you’re a new parent or grandparent, you may be entering the wonderful world of board books. As a gifted education specialist, I love sharing the magic of board books because they are the gateway to reading.
In this article, I’m sharing everything you need to know about board books!
Board books are small, durable books made of thick cardboard pages. They are easy for small hands to turn and can withstand the rough handling that young children often give to their books.
It’s much better to allow children access to books made specifically for them than to correct them for damaging books beyond their care skills.
Board books also tend to have simple, repetitive text and bright, bold illustrations, making them engaging and accessible to young children. Additionally, because they are so durable, board books can be used over and over again, which makes them a cost-effective choice for parents and caregivers.
Board books are specifically designed for young children who are pre-readers. They are typically recommended for children ages 0 to 3, although some board books may be suitable for slightly older children.
Board books are a good choice for children in this age range because they are more durable (as mentioned already). They are also short, which is perfect for the attention spans of very young children.
Age-appropriateness: It’s important to choose a board book that is appropriate for the child’s age and development level. Look for books with simple, repetitive text and bright, bold illustrations that will hold the child’s attention. There’s a move towards making adult books like Pride and Prejudice into board books, but I don’t recommend this. The themes are beyond reach, and they’re blurring the true purpose and genius of board books.
Durability: As mentioned earlier, board books are made of thick, durable cardboard pages that can withstand rough handling. Be sure to choose a book with sturdy pages that will not tear or become damaged easily. Not all board books are created equally, so look at reviews to see what others have said about durability. Also consider how you will use the book. A bedtime story doesn’t need to be as durable as a board book that’s going to live in the diaper bag.
Size and weight: Look for a book that is easy for small hands to hold and carry. A book that is too heavy or large may be difficult for a young child to handle. If you’re buying online, look at the dimensions. It’s okay for a board book to be large if it’s one you’ll be reading to the child.
Content: Choose a book with content that is interesting and engaging for the child. Look for books with characters or themes that the child is familiar with and enjoys. Got a dinosaur lover? An animal lover? A truck lover? Choose books that align with a child’s interests.
Language: If the child is learning a second language, look for board books that are available in that language. Reading board books in a second language can be a fun and effective way to expose children to new vocabulary and phrases. Optimally, you’d get a board book that was available in both languages or was written in both languages in the same book.
Illustrations: Look for books with bright, bold illustrations that will capture the child’s attention. Illustrations can help to support the text and provide additional context for young readers. I prefer clean, clear illustrations where cows look like cows and shapes look like what they are to avoid confusion during language acquisition. Sometimes, art and language development aren’t aligned, so beware!
While it seems like all board books should be perfect for young readers (isn’t that the point???), it’s not the case. Here are some things to avoid when choosing a board book for the young readers in your life.
Books with small or fragile parts: Avoid books with small or fragile parts, such as pop-ups or movable pieces, as these may break or become lost easily. If you are going to read the cook to the child, great, but just know that the flaps will break. Interactive touch-and-feel books may be a better choice than pop-ups or flaps if you are looking for durability. Even young children don’t like broken things, so a book with the flaps torn off will quickly lose its appeal.
Books with overly complex content: Young children have short attention spans and may not be ready for long, complex stories. Avoid books with text that is too long or difficult for the child to understand. Personally, I include fonts in this. I look for board books with good, well-designed fonts.
Books with inappropriate content: Choose books that are appropriate for the child’s age and development level. Avoid books with themes or content that may be disturbing or confusing for young children. I’m constantly amazed at the content in some board books. They’re for babies and toddlers! (See my discussion of adult-like books above.)
Books with poor quality illustrations: Avoid books with poorly designed or executed illustrations. Poor quality illustrations can be confusing or uninteresting for young children. Illustrations that make familiar shapes unfamiliar are not helpful. You’re trying to teach children what a tiger looks like, so if the book has a tiger that isn’t recognizable as a tiger, you’re defeating the purpose. Overly stylized illustrations are not ideal.
Books with poorly written text: Avoid books with text that is poorly written or that does not flow well. Poorly written text can be difficult for young children to follow and may not hold their attention. Read the book out loud before buying it. After all, you will be reading the book aloud! Make sure the language flows and that it makes sense. Just because something got published doesn’t mean it’s worth buying.
It is difficult to determine the most popular board books of all time, as popularity can vary based on factors such as the time period, geographical location, and personal preferences of the reader.
There are also books that began as board books, but often it’s a popular picture book that’s been released in board book format. That blurs the lines.
Acknowledging all of this, here are a few board books I think belong in every board book library (These are affiliate links to books I have purchased with my own allowance. If you buy through the link, it won’t cost you anything extra, but I may get a few cents so I can buy more books):
The Very Hungry Caterpillar by Eric Carle: This classic board book tells the story of a hungry caterpillar who eats his way through a variety of foods before emerging as a beautiful butterfly.
Goodnight Moon by Margaret Wise Brown: This beloved bedtime story follows a young bunny as it says goodnight to all of the objects in its room.
Little Blue Truck by Alice Shertle: This favorite is about a small truck named Blue who helps a group of animals out of the mud and teaches them the importance of perseverance and helping others.
Brown Bear, Brown Bear, What Do You See? By Bill Martin, Jr.: In this book, a series of animals asks the question “What do you see?” to each other, with each animal seeing and describing the next animal in the sequence.
Guess How Much I Love You by Sam McBratney: A young rabbit named Little Nutbrown Hare tries to express to his father, Big Nutbrown Hare, how much he loves him.
The Going to Bed Book by Sandra Boynton: This perfect bedtime read is about a group of animal friends who are getting ready for bed, including brushing teeth, taking a bath, and putting on pajamas.
There are so many wonderful board books! If you want to see a larger collection, you can visit my curated Amazon page to find a wide selection.
Do you ever wonder if people really buy the things they recommend? I do. So I thought I’d share a screenshot from my Amazon account showing that I actually buy these books! This one was purchased as a baby gift, and that’s a tip, too. Board books make excellent baby shower gifts! Stock up when they’re on sale, and you’ll always be ready.
The short answer is a book store, but I think you’re looking for more direction than that! Finding board books involves thinking of what books you want and finding actual books. Here are my suggestions:
There are several differences between a board book and a hardback book:
Overall, the main difference between a board book and a hardback book is the material they are made of and the age range they are intended for. Be careful, as some books come in both formats, and you want to make sure you get the format you were seeking.
If a board book has become damaged, there are a few things you can try to repair it:
Use a binding repair kit: If the spine of the book has become damaged or the pages have become separated from the spine, you can try using a binding repair kit to fix the book. These kits usually include glue and instructions for repairing the binding of the book.
Overall, the best way to repair a board book will depend on the extent of the damage and your own comfort level with repairing books. You can get really good at it, though, and board books cost enough that learning to fix them is worth your time.
Board books are an important resource for young readers because they provide a safe and engaging introduction to the world of reading. Hopefully, you’ve found some of these suggestions helpful.
I’m officially declaring you a board book expert! You know what their purpose is, what to look for, some suggestions for titles, what to avoid, how to fix them, and more!
I wish you many, many hours of enjoyment sharing the love of reading with the young readers in your life.
The science behind board books, a brief history of the format, and a look at the publishing market.
So often board books are like the poor second cousin to picture books,” says Rachel Payne, coordinator of early childhood services at Brooklyn Public Library. She has heard parents make comments like, “I just like to stick with real books.”
Adult opinions aside, board books are a solid hit with tots and sturdy sellers in the publishing industry. They’re also a powerful tool for neurodevelopment in young children.
When did board books become a big thing? Nielsen numbers indicate skyrocketing sales since 2010, from 17 million board books that year to 31 million in 2015. Cecily Kaiser, Penguin Workshop associate publisher, RISE and World of Eric Carle, counted 630 original board books published in 2022.
The science behind board book learning supports the market boom. “The number one most important thing about board books is the pages’ thickness, because babies and toddlers don’t have the fine motor skills to turn paper pages,” says Caitlin Gallingane, clinical assistant professor in the University of Florida’s College of Education. That enables the development of “concepts of print”—how to hold a book, how to turn pages. Babies learn these basics not just by seeing, but by getting their hands on books and mimicking their grown-ups.
Then there’s neural pathway-building content. Gallingane points to concept books “that are just page after page of different categories of stuff, and it’s pictures with labels.” Books like My Big Word Book by Roger Priddy are set up to encourage whoever is reading to “point and say.”
Board books that encourage the asking of questions (e.g., Karen Katz’s Where Is Baby’s Belly Button?) nudge caregivers toward interactive “dialogic reading.” And narrative books expand a one-year-old’s vocabulary, Gallingane says, since they almost always feature more sophisticated language and language patterns than in everyday speech. They’re designed to inspire “call and response” and lots of repetition. “Repetition is crucial,” she says. “It takes kids at least 10 exposures to a word to learn that word.”
There’s a good reason why little ones want to hear a story again and again (and again!), says Panayiota Kendeou, a professor in the psychological foundations of education program at the University of Minnesota. “[Once young children] have an existing mental model about this story, that frees up resources for them to pick up new things they may not have been able to discern the first time around.”
A tot won’t get the same impact from a picture book or YouTube storytelling, Gallingane explains, because language retention increases with multisensory input: “Being able to look at something, hear something, touch something, say something, all at the same time, reinforces that word and that concept more strongly.”
Board book damage should be expected. Publishers can test and use the sturdiest stock, and still, “If you give this to a determined three-year-old, those flaps will come off,” says Meredith Mundy, editorial director at the Abrams imprint Appleseed. She calls the increase in hand-eye coordination and lessons in gentleness and cause-and-effect “just kind of priceless and worth the wreckage.”
In fact, that sort of fun is part of the power of board books. “A child is not going to learn to read if they don’t want to,” Gallingane says. They need positive associations: a warm lap, a comforting embrace, a caregiver’s undivided attention. Being able to skip around in a book gives toddlers a sense of competence, control, and mastery, she adds. All these feelings can be addictive, fostering a habit of interacting with books.
There’s another evidence-based benefit to the specialized board book format: “It really reminds parents that this is a specific age that has its own needs in terms of how we are speaking to kids,” says Deborah Farmer Kris, a parent educator and author of the “All the Time” series about emotions. Just by existing, board books communicate to parents that preliterate—and preverbal—children benefit from reading.
Not everyone agrees on what a board book should look like, however. Kris is a fan of “a spareness” of pictures and text, not the busy graphics of “something that’s been a TV show.” Good board books are like poetry, she says: “Every word in a poem matters. One lazy word affects the rhythm of the whole page.” She dislikes board book versions of already published picture books, such as Ludwig Bemelmans’s Madeline,that have had their language truncated and illustrations cut down.
Kaiser also has strong views about some format adaptations. “I find the board books that look like board books and feel like board books and are totally for adults kind of a travesty. I feel like it’s cheating the audience,” she says.
Cynthia Weill, director of the Center for Children’s Literature at Bank Street College of Education, reads over 300 board books a year and calls many of them “unremarkable.” But there are enough great ones that in January 2023, Bank Street announced the recipient of its biennial Margaret Wise Brown Book Award for excellence in literature for very young children. A jury of six people, with Payne on the inaugural one, looked for features such as sturdy construction, “rich, musical language that bears repetition and mimicry,” age-appropriateness, and whether a title invites interaction, promotes interplay, “reflects various identity characteristics,” is culturally appropriate, and evokes a mood. The 2023 winners were Give Me a Snickle! by Alisha Sevigny (Orca), for children ages 0 to 18 months, and Me and the Family Tree by Carole Boston Weatherford and Ashleigh Corrin (Sourcebooks)
for children from 19 to 36 months.
With the award, “we wanted to address the dearth of high-quality board books for young children and to let publishers know that an informed entity was watching and was going to reward high-quality work,” Weill says. To that end, certain categories are off the table, she adds, including books only appropriate for a four- to six-year-old, those that “come with a stuffed unicorn” or other objects, and “anything tied to TV or movies.”
When it comes to board book biographies, “Unless the language is rhyme-y, we’re excluding all that stuff,” she says. “A six-year-old may care about Jane Goodall or Frida Kahlo, but a two-year-old certainly won’t.”
Why not? Elizabeth Bluemle, who owns The Flying Pig bookstore in Shelburne, VT, and blogs for Publishers Weekly’s “ShelfTalker,” asks us to imagine a three-year-old hearing, “Serena is driven.... Serena and her older sister Venus love and respect each other, even though they compete with each other at the highest level of the sport.” In a PW blog post, Bluemle wrote, “Even if they understood the words, they lack the contextual experience to appreciate the complex set of emotions encompassed in those sentences.”
Joan Powers, who has edited books for young readers for decades, including Leslie Patricelli’s “Baby” series at Candlewick, sees things differently. “If your child learns about Jane Austen at two, why not?” she asks. Maybe they have some idea who Jane is and maybe not, but if they enjoy the reading experience, it’s a win, in her view.
Kris approaches nostalgia titles similarly, even if they’re not spot-on developmentally. “Honestly, if it’s appealing to you, you are more likely to read it to your child, and board books are all about the relationship between the caregiver and the child.”
Melanie Romero is an editor at Lil’ Libros who grew up singing Selena songs and watching telenovelas with her mom. She says that the dual-language board books in the “Life Of” biography series celebrating people from Selena to Dolores Huerta aren’t supposed to be intelligible to toddlers standing alone. Rather, the act of explaining these cultural heroes “is really what keeps the glue of the family [and] breaks down that generation gap,” she says. “We cater to kids; we also cater to parents.”
Books that don’t hit the sweet spot for the 0–3 set can add a good deal of value in sibling situations, Powers says: “The older one can remember it and read it to the younger one, too.”
For this reason and others, Payne encourages parents to hold on to board books. “They can actually work at a couple of different points developmentally,” she says. She has also seen text-heavy board books adapted from picture books work well for older children “who have fine motor issues and maybe can’t handle paper pages.”
Still, Weill sees no reason to amplify books that only tickle adults when there are others that delight them and hit the sweet spot for kids. For example, she says, “Sandra Boynton books—they are commercial, but she’s a freaking genius.”
Kaiser calls board books requiring prior knowledge “disrespectful to the audience, frankly,” but says of subjects like feminism and equity, “I don’t think that any topic is off-limits. It just needs to be presented age appropriately.”
While Mundy hears her colleagues’ frustration with the quality of some board books, she doesn’t share it. Reflecting on titles likely to end up on clearance in a big box store, she says: “Parents who were looking for a bargain maybe wouldn’t buy a book otherwise. I’d rather have them have buy books than not.”
With regard to trends in today’s market, Powers points to Steve Light’s Black Bird Yellow Sun (Candlewick) and says, “The art is really sophisticated and beautiful, and I think that’s something that’s happening more and more.” She adds that “extremes of size” may be coming down the pipe. They’re more likely to be tiny books than oversize ones, though, due to paper costs, she predicts.
Mundy has also seen projects scaled back lately. She’s careful not to use thinner paper that makes new books look less sturdy than others, “but sometimes you might decide, maybe this isn’t a 24-page board book, maybe this is a 22-page board book.”
Who’s on those pages has changed as well, including far more books with racially diverse characters. Payne sees improved access to bilingual Spanish board books but wants more—and more in other languages. “I think we need to go further in representations of disability,” she adds, and “people of color just going about their everyday business. It doesn’t have to be a cultural celebration.”
Romero maintains there is a long way to go in terms of diverse representation: “There are still so many stories to tell.” Lil’ Libros is doing that with titles like El ABC de las Telenovelas, a book by Michelle Winters and Cris Winters spanning decades of Spanish-language soap operas.
After author and poet Ruth Forman watched her three-year-old start “questioning her hair and her skin color,” a friend passed along a copy of Alonda Williams’s Penny and the Magic Puffballs. Forman witnessed the transformative power of her daughter seeing herself in literature. To find a book that positively impacts your child’s “sense of who they are and what they feel they can do,” she says, “it’s like a gift, it’s a relief.” After that, Forman started creating short books that “felt rich” as they depicted Black joy, including Curls and Glow, illustrated by Geneva Bowers (both S. & S.).
With so much variety and quality, Kaiser describes board books as unsung heroes. “If you have kids who are buying your middle grade books and your YA books, it’s because they formed a connection with books when they were young.”
Still, “there are no board book best-seller lists,” Kaiser says. “There are no board book awards issued by ALA. Our own industry has not caught up with what’s happening in it.” Nor do they get reviewed as much as other formats, Mundy adds.
Perhaps the Margaret Wise Brown Award is poised to change that. Kaiser says, “I’m equally thrilled and also hoping that this is just the beginning.”
A storied history
Though board book sales took off in the 2000s, they are far from a recent invention. Allison G. Kaplan, distinguished faculty associate emerita at the University of Wisconsin–Madison Information School, used a fellowship from the Association for Library Service to Children to research the format. She points to A Peep at the Circus, published by McLoughlin Brothers in the 1880s, as a surviving early example, but it’s not even the oldest.
“Metamorphosis books”—pop-up, lift-the-flap, or pull-tab—date to the early 1800s. The mid-1800s is when books for kids began to be published with thicker pages or on linen and sold with descriptors like “indestructible” and “untearable.” Cloth or rag books started booming around 1900, until World War II–era cloth rationing. In the late 1930s, titles by Margaret Wise Brown and others were printed on “substantial paper” and “extremely tough cardboard,” Kaplan says. But “the big publishers really didn’t want to deal with them because they weren’t considered to be a high quality kind of publication.” Even after the format’s popularity rose in the 1950s postwar boom, board books were still seen as novelty items and Hallmark-esque gifts.
Things changed dramatically as the 1990s saw an increase in government investment in conducting and publicizing early literacy research, epitomized by the Becoming a Nation of Readers report. “There was a huge focus on Head Start and universal pre-K,” adds Cecily Kaiser, Penguin Workshop associate publisher, RISE and World of Eric Carle. This, alongside “a pop parenting message that if you don’t get in there before your child is six or seven, you’ve lost the opportunity.” This mentality was part of a larger cultural shift to intensive parenting. “That drove attention and that drove the market and that drove sales.”
A misunderstanding of the term “early literacy” also likely played a role, Kaplan says. Lingering Cold War anxiety around American competitiveness plus parents’ fear for their children’s future amid increasing economic inequality turned “early literacy” into “read earlier.” Books originally written for first graders increasingly got the board book treatment.
And publishers discovered that they were recession-proof: “What was untouchable during those moments of downturn was that board book market,” Kaiser says. On
a budget, parents were choosing to forsake hardcover novels and spend on their infants and toddlers instead.
Publishers like Abrams launched imprints, such as Appleseed. Innovation followed, including easier-to-clean, safer coatings like UV lam and aqueous matte. The last U.S. Consumer Product Safety Commission press release describing lamination peeling off a book and becoming a choking hazard dates to 2001; since then, most recalls have dealt with bells and whistles like plastic frog eyes. Editor Joan Powers points to rounded corners as another enhancement, along with the spot UV that created the shiny silver trail on the cover of Slow Snail by Mary Murphy (Walker).
In less than a generation, editors went from holding a picture book and saying, “We’re hoping this will go to board,” Kaiser says, to having some original board books become so popular they’re subsequently reissued as picture books.—GC
Gail Cornwall works as a mother and freelance writer in San Francisco.